ABOUT COHOST
“Is the podcast working?” finally has a real answer
Every other marketing channel can prove ROI. We built CoHost so podcasts could, too.
Our Story
CoHost was built on one belief: a podcast should be a growth channel, not a budget line you defend.
Most podcasts run on hope. Marketing teams measure downloads, not the audience they actually want. They can't see the companies listening, the prospects warming up, or the deals the show is influencing.
CoHost grows your podcast into a measurable channel. We name the companies and decision-makers listening, push that intelligence into your CRM, and tie each sales opportunity back to the episode that drove it. The right data doesn't just prove growth. It creates it.
300+ brands use CoHost to turn their podcast into a growth channel they can defend, scale, and report on.
OUR CUSTOMERS
From Fortune 500 marketing teams to fast-growing B2B brands, CoHost powers podcast measurement at scale.
ABOUT THE TEAM
Built by marketers. Built for marketers.
Fatima Zaidi founded CoHost after years of running Quill Inc., the agency behind award-winning branded podcasts for Fortune 500 brands. She and the Quill team have spent a decade on the marketer's side of the table, building shows for companies like PwC, Walmart, L'Oreal, and Expedia Group, and answering to the executives funding them.
We know exactly what's missing from podcast analytics, because we've felt it. Downloads don't defend a budget. Geography doesn't close a deal. So we built the platform we wished we'd had.
That's why CoHost doesn't stop at downloads. Every chart, every CRM sync, every attribution insight answers the question your CFO is already asking: Is this working?
