Grow your brand’s podcast.
Prove it drives pipeline.

Your brand’s podcast reaches decision-makers. We can prove it. CoHost identifies the companies in your audience and helps you reach more of them.

Overview
B2B Analytics
Demographics
Consumption
Tracking Links
PodPromote
Episodes
Companies Identified
247
+18% vs last month
Target Accounts Reached
47
12 in pipeline
Decision-Maker Listeners
64%
Director+ seniority
CompanyIndustrySeniority
Atlassian Technology VP, Director
Deloitte Consulting Director, Manager
Figma Technology C-Suite, VP
McKinsey & Co. Consulting Manager, Senior
1-4 of 247

Trusted by 300+ leading brands

YelpAAAMicrosoftL'OréalAmerican ExpressPwCLushExpedia GroupDayforceUKGimpact.comZyloFullscriptAmazonZendeskCBREYelpAAAMicrosoftL'OréalAmerican ExpressPwCLushExpedia GroupDayforceUKGimpact.comZyloFullscriptAmazonZendeskCBREYelpAAAMicrosoftL'OréalAmerican ExpressPwCLushExpedia GroupDayforceUKGimpact.comZyloFullscriptAmazonZendeskCBRE

Downloads count listeners.
They don’t identify them.

You’re making an important investment in your podcast, but only reporting downloads. That gap between investment and measurement? It’s why leadership keeps questioning the budget.

?

Thousands listen. You can’t name one.

Your podcast reaches VPs, directors, and C-suite buyers every week. But your analytics can’t tell you which companies, which roles, or which episodes resonate with them.

$

Leadership wants pipeline, not plays

The CFO doesn’t care about download trends. They want to know: did the podcast influence a deal? Without CRM data, you can’t answer that.

!

Your podcast is a data island

Every other channel feeds your CRM, your dashboards, your attribution models. Your podcast? It sits in a separate tool with no connection to the systems your team actually uses.

Every listener is a lead you can’t see yet.

From listeners to leads

Identify the companies listening to your show

No other podcast platform identifies who's behind your downloads. CoHost surfaces the companies, industries, and job roles in your audience, so sales can act on the accounts already engaging with your brand.

B2B Analytics Audience Demographics ICP Validation

Walk into budget reviews with ROI data, not download charts

CoHost gives marketing teams the engagement signals, account-level activity, and pipeline attribution that turn "how many downloads?" into "which deals did the podcast influence?"

B2B Analytics Company Identification ROI Reporting

Reach the podcast audiences and ICPs that matter

PodPromote is our managed audience growth service. Tell us who you want listening by industry, company size, or seniority, and we run paid podcast campaigns that put your show in front of exactly those people.

PodPromote Ads Audience Targeting Tracking Links Growth Analytics

Set up in minutes. Start identifying companies as downloads come in.

1

Host or Prefix

Host with CoHost or add the analytics prefix to your existing host. Either way, we migrate your podcast and back catalog for free.

RSS Feed Import
✓ 156 episodes imported
2

Identify Listeners

CoHost starts matching your listener data to companies, job roles, and seniority levels automatically.

New Listeners Detected
CompanyRoles
AtlassianVP, Dir
DeloitteDir, Mgr
FigmaC-Suite
+244 more companies
3

Measure Impact

See which target accounts are engaging, which episodes resonate with which companies, and how your audience composition shifts over time.

Engagement Depth
Ep 42
92%
Ep 41
78%
Ep 40
85%
4

Integrate & Report

Push listener data directly into Salesforce. Enrich account records with podcast engagement signals. Export reports your leadership team will actually read.

CRM Sync
47 accounts enriched
12 pipeline matched
Report exported
✓ Last synced 2m ago

Ready to see your podcast audience?

In 30 minutes, we’ll show you the companies and decision-makers listening to a show like yours.

Book a Demo

As Seen In

ForbesEntrepreneurFast CompanyInc.AdweekYahoo

The right data doesn’t just prove growth. It creates it.

The only platform that identifies the listeners behind your brand’s podcast and helps you reach more of them.

B2B Company Identification

See which companies listen. The only podcast platform that turns anonymous listeners into named accounts. At scale, accurately, and ready for your CRM.

CRM Integration

Podcast engagement data flows directly into your CRM. Enrich account records in Salesforce and prove the podcast influenced pipeline without manual exports.

Advanced Demographics

Go beyond downloads. Understand your listeners by seniority, department, industry, income, and interests. Know if you’re reaching target decision-makers.

Tracking Link Attribution

Know exactly which campaigns, channels, and episodes drive downloads. Stop guessing what’s working. Start proving it.

Consumption Data

Get Apple Podcasts and Spotify listening data in one place, including consumption rate, listen times, and platform-by-platform performance.

Dedicated Account Manager

Not a help desk. A named person who knows your brand's podcast, your goals, and helps you get more from the platform.

PodPromote Audience Growth

Managed audience growth service to drive listeners that match your ICP by industry, company size, or seniority to build pipeline that actually closes.

IAB Certified

Your data stands up to scrutiny. CoHost analytics are certified compliant with IAB Podcast Measurement Guidelines, the industry standard procurement teams require.

How enterprise teams use CoHost

Procore
Case Study

How Procore Technologies Turned Podcast Data into Strategic Wins

247
Verified target industries were engaged with the podcast
Read the Procore case study →
impact.com
Case Study

How impact.com Turned a Niche Podcast Into a Lead-Generating Channel

47
Scaled the podcast audience with key ICP listeners
Read the Impact.com case study →
Yelp
Case Study

How Yelp Unlocked Deeper Audience Insights Without Switching Hosts

LinkedIn
Identified the podcast as top-performing growth channel
Read the Yelp case study →

Your data stands up to scrutiny.

CoHost analytics are certified compliant with IAB Podcast Measurement Guidelines, the industry standard procurement teams require. Bot traffic stripped, double-counting prevented, downloads validated against the standard the entire podcast industry agrees on.

When leadership asks “can we trust this data?” you have a one-word answer.

Re-verified annually · Compliant since 2023

IAB Tech Lab Standards Compliant Verified badge

Your podcast is already reaching decision-makers. Now prove it.

Works with your existing stack. Start seeing listener intelligence in minutes.

Pro

Measure your show and see who’s listening.

$89/mo

per show, billed annually

  • Unlimited podcast & video hosting
  • Company-level listener intelligence (Level 1)
  • Audience demographics & tracking links
  • Unlimited seats, real human support
Start with Pro

Enterprise

Super scale your podcast as a measurable growth channel.

Starting at $499/month

 

  • Everything in Premium
  • Richest account intelligence (Level 3)
  • Dedicated growth, editorial & insights team
  • Custom integrations, benchmarking & brand lift measurement
Talk to our team

Good questions. Quick answers.

Can I cancel my CoHost account at any time?

Yes. You can cancel your CoHost account at any time. Your account will remain active until the end of your billing cycle.

Do I need to switch podcast hosts?

No. You can keep your current host and add our analytics prefix to get the full listener intelligence suite with zero disruption to your publishing workflow.

What does the migration process to CoHost look like?

Our team will cover the migration process for you from your existing podcast hosting platform to CoHost. We’ll carry over historical performance data so you’re not starting from ground zero on CoHost.

How accurate is B2B Analytics?

We only surface company matches that clear our high-confidence threshold; every lower-confidence signal gets filtered out before it reaches your dashboard. The number you report is the number we stand behind.

How does the Salesforce integration work?

CoHost syncs company-level listener data straight into Salesforce, enriching your existing contact and account records with podcast engagement. Your sales team sees which target accounts are listening. No manual exports and no spreadsheets.

What is PodPromote?

PodPromote is our managed audience growth service for Enterprise customers. We run paid campaigns across podcast networks to put your show in front of the right listeners and then use CoHost data to verify the campaign actually reached the companies and roles you care about. Most podcast promotion stops at impressions. We tell you who actually showed up.

BOOK A DEMO

Your next listener could be your next customer. Find out.

In 30 minutes, we’ll show you real listener intelligence from enterprise shows like yours. You’ll see exactly which companies listen, how deeply they engage, and how it connects to pipeline.

Live in 15 min
Free migration
IAB certified