Audience demographics, interests, and behaviors that power smarter content
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Listeners’ age ranges and family makeup, including furry friends.
How much listeners make per year to gauge buying power.
Listeners’ hobbies, interests, sub-interests, and lifestyle.
Which social media platforms they use, activity levels, and preferred content formats.

ICP ALIGNMENT
Confirm you’re reaching the right listener segments before scaling spend or pitching sponsors.
EDITORIAL ALIGNMENT
Use interest, lifestyle, and behavior data to plan episodes and topics that boost engagement.


AUDIENCE GROWTH
Focus promotion on the social media platforms where your audience already lives.

ICP ALIGNMENT
Confirm you’re reaching the right listener segments before scaling spend or pitching sponsors.

EDITORIAL ALIGNMENT
Use interest, lifestyle, and behavior data to plan episodes and topics that boost engagement.

AUDIENCE GROWTH
Focus promotion on the social media platforms where your audience already lives.
Our Advanced Audience Demographics feature is collecting data from your RSS feed. This means that the data presented to you will be demographic insights from across all listening apps your podcast lives on.
Advanced Audience Demographics only offers show-level data.
Here are the key ways users are taking advantage of this feature:
Our team will cover the entire migration process for you from your existing podcast hosting platform to CoHost. This ensures a seamless podcast experience and that you won’t lose any historical data on your current hosting platform.
Our team will migrate your entire podcast and historical data to CoHost.

CoHost follows IAB’s Compliance Certification Guidelines V2.2, ensuring your podcast data is accurate and trustworthy.
"CoHost helps get a clearer picture of who our show is getting in front of and if our paid campaigns are reaching desired audiences. These additional insights have built confidence in our leadership team and allowed us to continue investing in audio ads for our show."
"As a new show, being able to get insights into how we are doing is unbelievably valuable. As an organizational podcast, getting to see the B2B metrics is so helpful. The data we are getting from CoHost supports our growth both in terms of the show itself and leads/revenue for the company."
"CoHost has streamlined our podcast production process, allowing us to manage multiple shows with global teams effortlessly. Both our clients and agency appreciate the platform’s simplicity and efficiency. We're grateful to their team for creating such a valuable tool for podcast agencies."
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